Lekkerland prepares for the future in Switzerland
Lekkerland (Schweiz) AG takes over the wholesale activities of the Oettinger Davidoff subsidiary Contadis AG11. December 2015
Lekkerland (Schweiz) AG will take over the wholesale activities – the customer base and the stock – of Contadis AG in Switzerland from Oettinger Davidoff AG. This will enable Lekkerland to further strengthen its position as a wholesaler and specialist for on-the-go consumption in Switzerland.
The Contadis customer base in Switzerland comprises convenience stores, kiosks and tobacco shops as well as a few large customers. A total of 2,500 customers are supplied with convenience and tobacco products. The parties involved agreed to keep the sales price confidential. The completion of the transaction is subject to the approval of the Swiss Competition Commission; the takeover is scheduled for 1/2/2016.
“Our strategic goal is to grow further in Switzerland and in-ternationally – through company acquisitions and the constant enhancement of our skills as a convenience specialist,” says Michael Hoffmann, CEO of Lekkerland AG & Co. KG. “The wholesale activities of Contadis in Switzerland effectively complement our company.”
Lekkerland has been prominent as a wholesaler in Switzerland for almost 15 years. Lekkerland’s core competence as a partner for on-the-go consumption covers product ranges and services which are important for operators of convenience stores: impulse items such as confectionery and soft drinks, ice cream, frozen foods, fresh bakery products and hot drinks, as well as a wide range of non-food goods, tobacco products, and telecommunications and electronic value products. Lekkerland features more than 4,000 items in its range in Switzerland.
Consulting and support for the store operators in all questions relating to shop design, range of goods and sales promotion are just as much part of Lekkerland’s service offering as logistics tailored to the small-scale retailer. “We would like the current Contadis customers to assess the range Lekkerland offers and the numerous additional services positively and take advantage of them in order to promote their own business success,” says Klaus Baumann, Managing Director of Lekkerland in Switzerland.
Hans-Kristian Hoejsgaard, CEO of Oettinger Davidoff AG, explains the decision as follows: “The sale of Contadis AG’s wholesale activities represents another major step in the strategy of focusing on the core business of cigars and smokers' accessories, plus general agencies and retail. We are pleased that we were able to find a convincing, future-oriented solution for our customers as well as a number of our employees with the successful company Lekkerland.”
Contadis AG will initially continue to handle the wholesale activities on behalf of Lekkerland; completion of the harmonious integration of customer relationships and goods at Lekkerland is planned for June 2016. The customers of Contadis AG will be kept informed and integrated into the pro-cess.
Lekkerland (Schweiz) AG
Lekkerland (Schweiz) AG is a company of the Lekkerland Group which has its head office in Brunegg, Switzerland, and supports over 1,600 petrol stations, railway station shops, motorway service stations and other convenience shops. The range includes tobacco products, confectionery, beverages, frozen foods, fresh and ultra fresh products, and non-food and electronic value (e-va) products.
Lekkerland Schweiz is a subsidiary of Lekkerland AG & Co. KG, which is a partner in six countries for all retail formats which enable people to participate conveniently in “on-the-go” consumption. This includes filling station shops, kiosks, convenience stores, fast-food chains, tobacco shops, food retailers, beverage markets, department stores, bakeries and canteens. Customers with around 100,000 delivery points in six European countries put their trust in the broad product range, flexible logistics and tailor-made services of Lekkerland. Sales amounted to 12.0 billion euros in the business year 2014.
About Oettinger Davidoff AG
Oettinger Davidoff AG, with sales of 1.23 billion Swiss francs and over 3,600 employees worldwide, can trace its roots back to 1875 and to this day remains a family business with two different branches. One branch is active in the wholesale, marketing and logistics sector on the Swiss market, and the other focuses on the core business: the marketing and sale of premium cigars, tobacco products and accessories in the retail trade. The business with premium cigars includes the brands Davidoff, AVO, Camacho, Cusano, Griffin’s, Private Stock, Zino and Zino Platinum. Oettinger Davidoff AG is deeply involved in the “crop-to-shop” philosophy, thus pursuing the approach of vertical integration from the tobacco fields in the Dominican Republic, Honduras and Nicaragua right through to the worldwide network with over 70 Davidoff Flagship Stores.